The Power of Platforms

Unit Code: CCQ105

Contact hours: 12–15 hours per week

Unit Description

Digital technology’s evolution continues to have a disruptive and transformative effect on communication and media industries. Through this micro-unit, students will learn how the communication and media landscape has changed with digital technologies, including the radical shift in industry business models and media content creation and distribution conditions. Students will assess specific platforms and gain an understanding of the user cultures that have developed around them.

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